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A self-paced Instagram marketing course for health professionals who are ready to build their dream business using Instagram.
Uncover the insta-loving framework you need to create an Instagram page that attracts your ideal clients with ease and builds your authority as a health expert so that you can grow your online audience, make more money and have a greater impact doing work you love.
Profitable Instagram success is as simple as taking the first sip - are you ready?
I see you Dietitian, Physiotherapist, Speech Pathologist, Registered Nurse and every other health professional in between, and I know you’re not *in-love* with Instagram right now.
You’re posting on the #gram and not getting anywhere. You feel the pressure to create reels and just thinking about posting makes you feel frustrated and overwhelmed. Plus, growing your page, reaching your people and being discovered online feels impossible right now.
You're wondering if Instagram will actually work to grow your business.
But Instagram doesn’t have to be hard, slow and uninspiring.
You just need a recipe to get there, so that you can *fall in love* with the platform you’ve come to loathe (and I don’t blame you), all over again.
Just think of Instagram as the Vermouth (ingredient) to your Vodka (business) martini.
Without it, you’ll work harder to reach your people, feel frustrated that you’re not getting results and likely start to doubt yourself as a business owner.
Your business just wont feel right - a little like the first sip of a martini when the Vermouth is missing.
It can be fun, simple and profitable and set your business up for long-lasting success.
Instagram can be simple, fun and engaging.
Instagram highlights your value, expertise and knowledge.
Instagram is the easiest and simplest way to find your people.
Instagram gets your face in front of brands and opens the door to new opportunities.
Instagram can and will grow your business.
but here's the thing:
And, if you know how to use her, Instagram will love you back.
Because when you create content with purpose, your people see it.
When your people see it, your audience and community grow.
When your community grows, brands and fans slide into your DMS.
And then? The profit comes.
what my clients are saying:
"I joined Gramtini because I felt uninspired with my Instagram content and frankly a little confused about what I should be posting. After implementing my new strategy, I saw a big jump in client referrals from Instagram, resulting in an additional $6,000 revenue!
what my clients are saying:
“Since finishing Gramtini, my Instagram audience has grown from 2-8K followers, I’ve gained new clients, and I’ve even been approached for a brand collaboration with ASICS - a brand that aligns with my values as a personal trainer and dietitian!”
Domino Puttick, Dietitian & Personal Trainer
what my clients are saying:
"When I implemented the strategies I learnt purely from Gramtini I saw really positive results in regards to engagement and client conversion. I was normally hitting $8-10K months, but when I really focused on Instagram I had my biggest turnover month of $15K!"
what my clients are saying:
"I loved Gramtini and would highly recommend it to any health professional that is looking to grow in the online health space. Since finishing the course, my Instagram audience has grown and I've landed some incredible brand partnerships".
what my clients are saying:
"I still thank the universe for Gramtini. I’ve had my clinic open for a few weeks and I’ve gained a dozen clients with 2-3 enquiries each week and generated just under $2000. I've also been asked to be on a popular parenting podcast and collaborate with a business I love."
what my clients are saying:
"Since joining Gramtini, I've seen a massive increase in my weekly engagement rates, an influx of client enquiries that have booked me out months in advance and am collaborating with other businesses and brands that I love!”
what my clients are saying:
"I didn’t expect how much the course would help me, but now I can’t imagine running my Instagram any other way. I’ve seen an increase in my overall engagement, my following has grown, and I now have a streamlined process to plan my content!"
what my clients are saying:
"I’m beginning to love Instagram as a marketing platform, and I now get the majority of my business through it! I have to thank Rachel for this because not only did she give me the tools to do this but the confidence too - and that's a huge part of it!"
Now, I know you’re here because you know things can be easier, because they used to be before Instagram went all #rogue on us and mixed up a long-island iced tea cocktail we never asked for.
You want to learn how you can get your insta-groove back, so that you can market your business online in a way that feels authentic to you and be confident knowing you're doing all the right things to grow.
To create and serve content with purpose.
For your people to find you online.
For brands to see you and reach out for opportunities.
To attract more cash by doing work that you love.
To confidently and consistently use Instagram to grow a profitable business.
You want:
You want to *fall in love* with Instagram all over again, and I want that for you too.
Because right now, you’re missing out on: being visible, finding your people and landing more money in your business, all because Instagram is tricky to navigate right now.
You're doubting whether the Instagram strategies you know are even working.
You’re wondering if you or your content is interesting enough to engage your people.
You’re worried that you’re not skilled enough to create reels for your business, because if you don’t, how will your people find you?
You’ve spent countless hours on Google trying to find that *winning* strategy that’ll finally work, comparing yourself to others who seem to have the gram all figured out and wondering if another platform would be more effective for you.
You're wondering if there is an easier, simpler and more strategic way that actually works for you so you can:
But with an (Insta) gram-tini, served with strategy, more impact and a whole lot more cash, you’ll reach your people and find brands who love you too. But most of all? You’ll have the confidence to grow a business you love - that’s aligned to you as a practitioner.
Create content with purpose - and not just because every other health professional is doing it.
Find your people by showing them who you are and what you offer.
Grow your page, boost your profit and say hello to a successful online business.
Create an irresistible, visible and brand worthy-Instagram page.
Share engaging content with purpose.
Show up as you and not everybody else.
Grow your page with ease.
Build a community of people ready to buy from you.
Be seen by brands and fans who would love to work with you, plus;
Gain know-how, knowledge and straight-forward strategies to set your business up for long-lasting, sustainable success.
An Instagram-tini to set your profile up for purpose, people and profit, so you can:
ABOUT your martini stirrer
Hey, I'm Rachel
Instagram-lover, martini stirrer and nutrition professional turned digital marketing strategist for health professionals who are ready to market their business online and grow their brand - in their own way.
I believe discovering your unique twist and serving it to your clients is and always will be your greatest marketing asset, and I’m here to help you do just that.
The magic ingredient to my success? Developing a profitable and irresistible Instagram page, and falling *in love* with the platform because to this day, Instagram has and still remains one of the greatest assets in building my brand.
And the best bit? It’s easier than you think.
Attract my dream clients and build a community of loyal customers who I absolutely *adore*
Grow my business and successfully launch a chart-topping podcast
Sell my courses, products and services to *my people*
Collaborate with brands, experts and media who value the work I do
Position myself as the go-to expert for health professionals in my field
Double my revenue doing work I love
Enjoy ease and flow in my business
Connect with so many wonderful humans and online business friends who love a cocktail as much as I do.
instagram has allowed me to:
And, I’m here to help you fall in love with Instagram all over again so that you can achieve the same thing too!
If you’re ready to fall *in love* with Instagram all over again and turn your online business into a profitable, health brand and start attracting *your people*, while having a little (a lot of) fun along the way, then it’s time we got to know each other a little more over a virtual martini.
Let me introduce...
To help 1,000 health professionals create profitable businesses and grow their brands with ease, in their own way.
my mission?
And enjoy the platform, show up confidently and reap the rewards of a two-way relationship.
*Fall in love* with Instagram all over again
It'll help you create content that feels *so you* to pinpoint your people and grow a profitable page (and business)
Designed with purpose, people and profit in mind
Ditch the day job that no longer sparks joy and start living your *dream* life as a health professional, on your own terms with the new title of savvy business-owner.
Day Job to Dream Life
Gramtini isn't a basic Instagram marketing course that will teach you how to become an influencer or grow your page with a copy-paste content marketing plan that doesn't work for your business.
It's a practical, self-paced, supportive course that will teach you the framework for developing a strategic content marketing plan that will catapult the growth of your brand on Instagram in a way that feels good to you.
Gramtini isn’t just another shake-and-stir Instagram course that’ll show you the how, only for you to walk away feeling overwhelmed, tired and exhausted from content overload.
It’s a self-paced course created specifically for health professionals who are ready to be seen and be celebrated for who they are. Who are ready for a profitable page, profitable content and profit-serving business.
Gramtini is for the thirsty health professional who is ready to *fall in love* with Instagram all over again and grow their brand online with confidence.
You’ll learn to *actually* think with a strategic marketing mind, so that when the gram goes #rogue on you again, you’ll know exactly what you need to do to make Instagram work for you and your business.
The result? Having the confidence to create content with purpose, pinpoint your people, and pour consistent profit in your business.
The biggest secret to shaking up an irresistibly profitable-Instagram page?
Real time Instagram news and updates. Every month you will receive an email newsletter that rounds up the latest news and updates on Instagram so that you can confidently navigate any changes Instagram throws your way in the future.
Lifetime access to the course. Once you are a part of the Gramtini family, you are part of it for life. So for as long as Gramtini is around, you will have access to the course, the resources and any future updates that are made to the curriculum in the future.
Pre-recorded video lesson and tutorials. The curriculum is delivered via 30 pre-recorded video lessons so that you can work through the entire course at your own pace. Worried about the tech? Don’t be. I’ve also included tutorials on my recommended content management and scheduling tools too.
Interactive spreadsheets focused on action. Gain access to a series of interactive spreadsheets that walk you through the exact steps you need to take to implement the coursework so that you always know exactly what you need to do to create an Instagram page that grows your business.
Here's a sneak peak
phase 1 | gramtini course curriculum
Serving Your Strategy
Before we can create an irresistibly-profitable-Instagram, we need to first establish the ingredients we’re serving: our strategy. In phase one, you’ll learn how to uncover your own unique brand twist, identify your ideal customers and craft a stand-out message. Then? These ingredients will be stirred to create your Instagram strategy. You'll develop an understanding of where Instagram sits in your broader digital marketing strategy, learn how the Instagram algorithm(s) work and create a content strategy that will drive profit into your business.
You’ll walk away from this phase feeling confident in your unique offering and know exactly how to find your people and communicate your value with clarity on Instagram.
PHASE 2 | GRAMTINI COURSE CURRICULUM
Creating Your Insta Content Plan
Then? You'll purpose-fully create the content plan of your Insta-dreams to get more visible, grow your brand and drive more profit into your business. You'll learn how to create thumb-stopping content that speaks to your people, master reels for your business and strategically use Insta-stories to engage with and grow your audience on the gram.
By the end of this phase, you'll know how to create content efficiently using my easy breezy content creation process, feel more confident creating reels and showing up in video, and easily write captions that connect, convert and drive inspired action.
phase 3 | gramtini course curriculum
Executing and Optimising Your Page for Insta-Success
In the final phase of the course, you’ll learn how to set up your irresistible Instagram page and execute your content marketing plan, access and interpret analytics, record insights, implement various growth and engagement strategies and learn how to find the perfect hashtags for your content.
Then? It’s time to add one (big) dash of profit! We'll explore how to monetise your Instagram page by selling your services and products, securing brand partnerships and sponsorships, and partaking in affiliate marketing. No martini will be left unstirred as you learn how to set rates for your creative services, create your very own media kit and master the art of pitching to brands.
To finish, you’ll refine your strategy for on-going performance, master your mindset for long-lasting growth and learn the exact ingredients you need to convert your Instagram followers into email subscribers so that you're always using the #gram as part of a sustainable digital marketing system.
Gramtini is an irresistible Instagram martini for health professionals who are ready to build their authority as a health expert, make more money and grow their business using Instagram.
Not another course teaching generalised, outdated Instagram strategies that won’t support the future and growth of your business. Instead you’ll feel supported, empowered and inspired to make Instagram really work for your online business, because you’ll have a strategy that works for you and your industry.
This course is for the hard-working health professional who has so much value to offer the Instagram world and more importantly, the people who need their help - because your work is important and needed in this world.
You could be one post or reel away from helping someone live a healthier and happier life - but without the Instagram know-how you need to crack (read: smash) the toxic Long-Island Iced Tea that’s holding you back, you’ll simply stand still, miss out on helping more people and remain stagnant in your results.
My promise to you is: if you complete the entire course, within 60 days, implement everything you’ve learnt and you still haven't received any results. I will personally refund your entire course investment. That’s how confident I am in the strategies I teach.
They are the exact Ingredients I used to build my profitable business - and without Instagram I wouldn’t be where I am today.
faqs
Yes! Gramtini has been specifically designed for health professionals by an ex-health professional (that's me!). From dietitians to naturopaths, speech pathologists, exercise physiologists, podiatrists, physiotherapists, dermatologists, psychologists, chiropractors and everyone in between. This course is suitable for anyone in the industry who identifies as a health professional.
Yes - Gramtini is suitable for all healthcare businesses that want to market their business online and grow an irresistibly profitable Instagram page. Whether you have a brick and mortar clinic, or work online, the goal of achieving profitable success on Instagram is the same. Accordingly, Gramtini is suitable for all healthcare businesses, regardless of whether you operate on or offline.
Gramtini is an Instagram marketing course with its own unique twist. It's not a course that will teach you how to become an influencer or grow your page with a copy-paste content marketing plan that doesn't work for your industry. It's a practical, self-paced, course designed specifically for health professionals that will teach you the framework you need to create an Instagram page that attracts your ideal clients with ease and builds your authority as a health expert so that you can grow your online audience, make more money and have a greater impact doing work you love.
Gramtini has been designed as a self-paced course to fit seamlessly into your busy lifestyle so it does not include personalised support. With this being said, when you join Gramtini you do have the option to book a Gramtini Refill session. A Gramtini Refill is a tailored one-hour strategy session with Rachel designed to enhance your learning, refine your strategies, and accelerate your progress during and after the course. Whether you need a quick confidence boost or a detailed strategy review, a Gramtini Refill session is the best way to access personalised support that aligns with your unique needs.
Yes! Gramtini is served in real-time with Instagram changes and updates delivered via a monthly email newsletter that rounds up the latest news on the platform so that you can confidently navigate any changes Instagram throws our way in the future. You can trust that you’re in the right hands - I’ll always have a martini in one, and #thegram in the other.
The course can be completed and implemented very comfortably within a 8-week period with a full-paced schedule. However, because Gramtini is self-paced you can take as long (or as quick) as you’d like to work through the course. You also have lifetime access to Gramtini plus any updates that take place in the future so you can continue to reference the content for the lifespan of the course.
That's not a problem - you can set up your Instagram page up while you go through the course. Gramtini will show you exactly how to build an irresistibly profitable Instagram page from scratch, so you won't be at any disadvantage if you don't have an exisiting page.
If you put the time, energy and effort into completing the course, actioning the strategies you learn and spending the time to create purposeful content, engage with your community and commit to Instagram, you will see results. Like anything, great things take time, and you won’t see overnight success. But what you will see is momentum and as that momentum grows so too will your results and your business. In fact, I'm so confident in the framework and strategies that I teach in Gramtini that I also offer a 60-day money-back guarantee on the course. This means that if you join Gramtini, complete the entire course, implement everything you learn and still haven't seen results, then I'll refund your entire course investment.
In the past, Gramtini has been used for Continuing Professional Development (CPD) hours by a number of health professionals who have completed the course. As CPD requirements vary between health professions, it is recommended that you check whether Gramtini can be used toward your annual CPD hours with your governing body. A certificate of completion will be provided upon completion of Gramtini that is able to be used as evidence of your participation in the program.
It is very important that all health professionals who complete Gramtini finish the course being aware of their legal, ethical and professional responsibilities when using Instagram to grow their brands and market their businesses online. The course includes a number of resources to help students navigate the overarching legislations relating to the online advertisement of professional goods and services, as well as more niched legislations that could be relevant to the goods and services health professionals might be involved in promoting online. While the course talks generally about professional and ethical standards, it is important to note that due to the wide variety of health professions that enrol in Gramtini, profession and country-specific codes and regulations are not included in the course. It is your responsibility to ensure that you are up to date with the latest codes and regulations relating to advertising and social media use as set out by your own governing body.
Nope! Gramtini will teach you how to create an irresistibly profitable Instagram page organically, meaning that no advertising spend is necessary. All of the applications and tools I recommend in the course have free versions which are perfect for getting you started on your Instagram marketing journey. The choice to upgrade to any paid subscriptions, should you see value in them, is completely up to you.
Gramtini will teach you a framework for creating purposeful content that is aligned to your business and goals, while also supporting you in mastering a strategic approach to different content forms such as reels so that you have the confidence to walk away and create the content you need to grow a profitable Instagram page. While Gramtini is not a photography or videography course, it does include photography and videography tips, along with app recommendations to help make content creation a cinch. The purpose of this course is to set you up to be an instagram strategist for your very own business, not a content creator, which means you'll learn the strategy behind developing content to market your business successfully on Instagram.
Yes! The framework and strategies taught in Gramtini can be used by all health professionals across any country in the world, however, please note that the course is delivered in English.
