A 12-week group program for health professionals who are ready to build a stand out brand and grow a profitable business through online marketing.

Discover the exact ingredients you need to build a stand out brand and implement a digital marketing plan that consistently attracts, connects and converts your *dream clients* like a breeze so that you can grow your audience, make more sales and generate more profit, in a way that feels good to you. 

You didn’t start your business, just to be like every other health professional out there did you? 

If you’re a Dietitian, Speech Therapist, Physiotherapist, Dentist, Naturopath or *insert health professional here* and you’re ready to grow a profitable business, on your terms - pour a drink and pull up a seat. 

Because right now, things feel harder than they should.

You’re working long hours, spending way too much time creating content for social media with no result, and are stuck on a hamster wheel working in your business (instead of on it) feeling unsure about how to get off. 

You’re comparing yourself to other brands online wondering how the hell you are going to stand out and get noticed ahead of your competition when there are so many other businesses out there who do what you do.

You’re business isn’t growing as quickly as you would like, and you're struggling to manage the stress and pressure that comes with navigating inconsistent cashflow.

You’re tired of wishing for more followers, email subscribers, enquiries, bookings and sales and having no real strategy or plan to guide you.

And you’re sick of feeling overwhelmed and confused about what the hell will *actually* help your business grow - despite doing the Instagram course to market your business, downloading the free resources to learn all the tech and attending all of the live webinars that promise to help you ‘build a 6 figure practice’.

Ironically, you’re not enjoying any of the freedom that you started your business to enjoy. Instead? You feel burnt out and are beginning to have thoughts like…

“I’m not cut out to be a business owner”
“Why does this feel so hard?”
“No one is buying in this economy"
“What is wrong with me?”
“I’m a failure”.

But here’s the thing.

It's not you that's the problem and it's not the economy.

The truth?

It's your approach.
 
 


Because growing a profitable business is possible for you, it’s just likely you’re just missing the two key ingredients that will get you there - a brand strategy and a digital marketing plan.

It doesn’t matter what stage of business you’re in, your business will not grow without the right brand and marketing foundations in place.

Why?

Because a strong brand is what will help you stand out and get noticed by your *dream clients* online and a digital marketing plan is what will help you grow. 

Without these, you’ll just stay stuck where you are now.

Having a brand strategy and a digital marketing plan is the most effective way to grow a profitable business, in a way that feels good to you.

my belief?

Build a unique brand that gets you noticed by your dream clients so that you can stand out online as that first irresistible choice in the mind of your ideal client so that when they hear the word ‘dietitian’ or ‘physio’ or ‘speech therapist’ or *insert any health profession here* they think of you.

Develop an effective brand message that cuts through the digital noise and clearly communicates your value so that when someone asks ‘why should I work with you?’ you can articulate what makes you the best choice for them with confidence.

Grow your social media following, email subscribers and client base in the fastest and most cost-effective way possible by using a data-driven approach that will help you find your ideal clients online, build awareness around your brand, promote your services and products [in a non-sleezy and non-salesy way], and ultimately drive sales and profit into your business [no spaghetti throwing ‘guesswork’ strategy here].

Create marketing content that delivers real results. Regardless of whether you aim to attract new clients, build authority or make more sales, a brand and digital marketing strategy will provide you with a clear roadmap to follow so that you can grow your business by taking intentional, aligned actions minus the stress, burnout and wasted hours.

Attract clients, make more sales and generate more profit, in a breeze. The freedom you started your business for? Well, you’ll actually be able to enjoy it because these foundations will provide you with a solid base to grow and scale your business so that you can finally say goodbye to those late nights behind your laptop and hello to a profitable and sustainable business that consistently generates enquires and sales and *actually* allows you to step away without everything falling apart. 

How do I know this? 

Because not only have I built a stand out brand and profitable business  for myself through the power of brand and online marketing, but I’ve also helped hundreds of health professionals *just like you* do the same too.


It will allow you to:

what my clients are saying:

""I joined Markerita because I was struggling to convey the value of my programs and services leaving me feeling like I was missing something, frustrated and confused at why my business wasn't growing. Since joining Markerita, I have refined my messaging and can now actually articulate how working with me is going to benefit my ideal client. I have seen a big increase in enquiries and a boost in engagement on Instagram. I also feel confident marketing my business moving forward using the frameworks Rachel teaches inside Markerita."

Increased engagement and enquiries

what my clients are saying:

"I decided to join Markerita because I was feeling at a complete standstill with my business. I had reached the point of it being a successful part-time job which was great, but I had no idea how to grow so I could step away from my other work and transition to working for myself full-time. Since working with Rachel, my business revenue has increased each month, and the difference in my income between August and November is double! Things just seem to be getting so much more consistent which is exciting".

Revenue doubled in 3 months

what my clients are saying:

"I joined Markerita because I felt unclear in how to take my business to the next stage of growth and knew this course would be the answer to developing a sustainable business model that allowed myself to work in line with my values. I was blown away with the amount of detail throughout the course and have walked away with more clarity in my brand and increased growth both on social media and within my business. Since joining the course eight months ago, my revenue has grown by 133% and my Instagram account has gained over 7K followers - a 55% increase".

A 133% increase in revenue and over 7K followers gained on Instagram

what my clients are saying:

"I created a post after our coaching call using some of the ideas we spoke about in the back of my mind. Within an hour I sold four courses! So, it seems your methods are amazeballs".

Four courses sold within an hour of posting on Instagram

ABOUT your cocktail shaker

Hey, I'm Rachel

Margarita enthusiast, brand builder and digital marketing strategist for health professionals who are ready to market their business online and grow their brand - in their own way. 

Just like a cocktail, I believe that every health professional has their own unique twist. And I’m here to help you discover yours.

Want to know a secret?

Having a brand strategy and digital marketing plan is the most effective way to grow a profitable business, in a way that feels good to you.

It has allowed me to:

And the best part?

I’m here to help you do the same.

Build a stand-out brand that gets people talking in all the right ways and captures the attention of my dream clients online.

Develop a strong brand message that positions me as a digital marketing expert for health professionals and makes attracting my ideal clients as easy and breezy as a pina colada.

Generate multiple six figures in digital course sales [not to mention develop unique and memorable course names that are as fun and witty as I am after one too many cocktails].

Build a loyal AF community of social media followers, email subscribers and clients who help me grow my business through positive word-of-mouth referrals. 

Establish a strong and consistent digital presence across website, socials and email so that I can reach and connect with my dream clients online, build awareness around my brand, promote my services and products [in a non-sleazy and non-salesy way], and drive sales and profit into my business. 

Market my business online in a way that feels good to me [you won’t find me dancing on reels without a cocktail in my hand] using a data-driven approach that enables me to take intentional, aligned actions that drive business growth, while having fun along the way.

Make a living doing work that I love.

Seriously -

A 12-week group program for health professionals who are ready to build a stand out brand and grow a profitable business through online marketing.

Discover the exact ingredients you need to build a stand out brand and implement a digital marketing plan that consistently attracts, connects and converts your *dream clients* like a breeze so that you can grow your audience, make more sales and generate more profit, in a way that feels good to you. 

We start on March 10th.

Will you join us?

introducing

This is not a get rich quick kinda course. You won’t find any dodgy growth strategies or pushy sales tactics inside. Instead? I’ll teach you how to grow your business by building your brand power and establishing a strong digital presence that magnetises people to your business so that they are scream ‘OMG I need this…take my money!’.

Markerita prioritises strategy and intentional action over guesswork so that you know exactly what you need to do to get results.

Serving strategy and sustainable growth 

This isn’t a DIY course where you’ll sign up and never hear from me again. This is a course where you receive support from me and your peers every step of the way across a 12-week period. Your success is my success. That is why we meet almost every week for a group call on Zoom designed for brainstorming, troubleshooting and exploring ideas. Can’t make the group call live? No worries. You also have 24/7 access to our private community group where you can share your thoughts and seek feedback on your work.

This is as close as you will get to receiving one-on-one support without the hefty price tag. A level of support that I am confident you will not find in any other marketing course on the market.

Done With You

Markerita isn’t just another marketing course that’ll show you the “how” only for you to feel like you’re learning another rinse-and-repeat method that doesn’t actually work for your industry.

It’s a program that will teach you the exact ingredients you need to build a stand out health brand and grow a profitable business through the power of brand and online marketing. You’ll learn how to think like a marketer so you can effortlessly grow your business on your terms, in your own way - stirred with your unique twist.

Markerita is a marketing course like no other

what my clients are saying:

"I found Markerita at a time where my business was growing, but I had no real system in place for our marketing. Previously, marketing our business felt time-consuming and exhausting. Enrolling in Markerita has changed the trajectory of my business in just three short months. The course has allowed me to refine and clarify our brand messaging and systematise our marketing. Rachel's generosity and passion for supporting healthcare professionals to understand and implement marketing principles is inspiring and I can safely say I feel very confident now in spruiking our message to the world because of her".

Markerita changed the trajectory of my business in 3 short months

what my clients are saying:

"I joined Markerita as I find marketing really complex and tricky to wrap my brain around. I also had recently started an online membership and was really unclear on how I should be marketing this. As a graduate of Rachel's other offering, Gramtini, I knew Markerita would be amazing and it was. I honestly wouldn't trust anyone else to guide me through marketing my business - Rachel is a wealth of knowledge and I love that she has experience in the healthcare industry as this is incredibly valuable. Since joining Markerita, I have so much more clarity around how to "sell" my products, it gave me the confidence to re-design my website and clear direction on juggling content creation across all aspects of my business.

I honestly wouldn't trust anyone else to guide me through marketing my business

what my clients are saying:

"I can't express enough how glad I am and grateful I am to have done this course. I WISH I had done it sooner! It would have saved me literal years of fumbling around in the darkness, second-guessing myself and feeling unsure. The relief I feel after having completed the course, and knowing I have everything I need to market my business successfully, is huge. I no longer feel alone; I'm armed with strategy and I feel confident for the first time in my business. Now to get to work! Couldn't thank you enough, Rach!"

Enrolling in Markerita has been the best decision I have made in the life of my business

what my clients are saying:

""Before I joined Markerita I didn't know who I was or who I wanted to help which meant that I was constantly struggling with consistent and clear messaging and struggled with content creation. Markerita has helped me in these areas and so much more. It forced me to pause and take a good step back from my business and look at it through the lens of my clients. The format of the course and how the lessons and activities were delivered were exceptional. The activity sheets were detailed and just what I needed. And the support received via the Facebook group was next level. I am so much clearer about my business and where things are headed and feel more motivated and confident to put myself and A Mindful Mind out there".

I feel so much clearer and more confident in my brand

what my clients are saying:

"I joined Markerita after feeling overwhelmed by social media and not sure what would give my business results. I felt I needed systems and advice moving forward. Not only did I gain this, but the course exceeded all of my expectations. I wish I had done this before launching my business, however, what I have learnt is that there is always time to change direction and the process's Rachel has taught means that I can continue to re-evaluate my brand strategy and marketing plan as my business evolves. Rachel provided ongoing support throughout the entire course and I was always so impressed with her ability to ask thought provoking questions, give off the cuff feedback and have a laugh in our live calls".

The processes taught me that I can continue to reevaluate my brand and marketing strategy as my business evolves.

what my clients are saying:

"From the outset, this course exceeded all my expectations. The curriculum was comprehensive, covering a vast range of topics that were both engaging and highly relevant to today's marketing landscape. Rachel is a true expert in her field, bringing a wealth of knowledge and real-world experience. What set this course apart was its practical approach to learning and the incredible guest speakers that joined in. Weekly check ins were a great way to gather some amazing feedback from Rachel and everyone in the group. The online platform was user-friendly and accessible, making it easy to fit my studies into a busy schedule without compromising on the quality of education received. I wholeheartedly recommend this course to anyone looking to make a significant impact in the field of allied health marketing.

This course will equip you with the tools, knowledge, and network to excel

Over 12-weeks we will walk through the curriculum together meaning that you have me and your peers support every step of the way.

($2000 value)

12-weeks of pre-recorded video lessons 

Your lessons are released in weekly stages throughout the course so that you can work through the entire course curriculum, step by step, without feeling overwhelmed.

You’ll also receive lifetime access to the content provided meaning that you can also work through the lessons at your own pace should you opt to complete the course in your own time instead.

10 x live group coaching calls via Zoom

Stuck on your messaging? Unsure if your lead magnet idea is good enough? Worried your content plan will miss the mark? We meet most Thursday's for a group coaching call on Zoom designed for brainstorming, troubleshooting and exploring ideas.

Can’t make the call? No worries. You can also request feedback on your work or submit questions to be answered if you can’t make it live. Access to the call recordings will be uploaded into the course portal within 24 hours of a live call ending.

($1000 value)

($500 value)

Tech walkthrough sessions

I get that new technology can feel overwhelming! That is why I provide bonus pre-recorded sessions where I walk you through the backend of my recommended website (Showit), email (Flodesk & Kajabi) and content marketing systems (Airtable & Later) so that you can implement your digital marketing strategy with ease.

You’ll be able to follow along, step by step, as I show you how to do things like create an email funnel and build a content marketing plan. 

24/7 access to your peers in our private community group

Perhaps the greatest aspect of this course? The community, of course! When you join Markerita you’ll also be invited to join our private community group where you can connect with all of the other incredible business owners in the program, ask questions, give and receive feedback and get that extra shot of accountability.

Instant access to support and feedback? Yes please!

($500 value)

By the time the course finishes in May you will have all of the ingredients in place to start building your stand out brand and a digital marketing plan that consistently attracts, connects and converts your *dream clients* like a breeze so that you can grow your audience, make more sales and make 2024 your most profitable in business yet. 


Here’s how we’ll get you there…

module 1 | markerita course curriculum

Establish your brand base

In Module 1, you will get clear on your business vision, mission and brand values. Together, these elements will serve as your north star, providing you with business clarity and a solid foundation that will guide your actions and decision-making moving forward, and define the principles that you stand for as a business so that you can foster a strong and consistent brand identity.

We’ll also profile your ideal client so that you feel confident knowing exactly who your business exists to serve [and what you need to say and do to attract more of these people to your business]. 

module 2 | markerita COURSE CURRICULUM

Craft your magnetic brand messaging

In Module 2, you will learn how to craft a magnetic brand message that highlights your value and unique point of difference in the market so that you stand out and get noticed by your ideal clients online.

You’ll walk away from this module knowing exactly what makes you different from your competitors so that when someone asks ‘why should I work with you?’ you can can articulate what makes you the best choice for them with confidence.

this is for you if

module 3 | markerita course curriculum

Develop your digital marketing plan

In Module 3, I’ll introduce you to the world of digital marketing! It’s here that you’ll learn how to think like a marketer by learning the exact purpose of your marketing activities so that you know what things are right for you and how they’ll support you in building a profitable business.

Then? You’ll use this knowledge to develop a digital marketing plan for your business and map out a 12-month marketing calendar for your business.

module 4 | markerita COURSE CURRICULUM

Build your website

Module 4 is all about website creation. You’ll design [or redesign] your website’s structure and learn about page-specific content requirements so that you can quickly and effectively write your website copy.

Then? You’ll build it! The choice is yours - DIY your website build using the provided ShowIt support resources as a guide or opt to outsource it to a professional. It’s your brand’s online home, done your way.

this is for you if

module 5 | markerita course curriculum

Create your lead magnet and opt-in email funnel

In Module 5, you’ll learn how to grow your email list by mastering the art of developing an irresistible lead magnet and nurturing your leads with a purpose-driven opt-in email funnel. You’ll walk away from this module with an effective list-building strategy in place so that you can attract perfect-fit clients to your business.

Oh and don’t worry about the tech setup because I’ll also show you how to create and schedule your email funnel in Flodesk and Kajabi too. 

module 6 | markerita COURSE CURRICULUM

Execute your content marketing plan

In Module 6, you’ll develop a multi-channel content marketing plan that will consistently attract, connect and convert your *dream clients* like a breeze so that you can grow your audience, make more sales and generate more profit, in a way that feels good to you.

By the end of this module, you will have a strategic content marketing plan in place and two weeks of content scheduled and ready to publish on autopilot.

this is for you if

module 7 | markerita course curriculum

Automate and optimise your marketing activities

Just like the garnish on a perfectly crafted cocktail, this module will help you put the finishing touches on your business transformation by introducing you to the systems and processes you need to automate and streamline your marketing activities for long-lasting impact.

Last? You’ll learn how to interpret and analyse key analytics and optimise your brand and digital marketing strategy for continued growth and impact moving forward.

But wait,

there's more!

When you join Markerita this round, you will also get access to all of these extra bonuses...

Learn how to create a strong visual brand identity for your business by transforming your brand strategy into an aligned visual brand identity through design.

Regardless of whether you choose to DIY your branding or work with a graphic designer, this workshop will equip you with everything you need to know to avoid common design pitfalls and develop a unique and memorable brand.

Live Workshop: How to bring your visual brand identity to life through design with Olivia Currin, Graphic Designer + Founder of Olive St Studio

($250 value)

Millie is the founder of NUW By Millie and Dietitian Edition; she is an unconventional Dietitian and Nutrition Industry expert who doesn’t do mundane or mainstream.

Learn how to strategically secure and execute collaborations with both industry brands and aligned health professionals in order to get your brand in front of your ideal client, generate additional revenue within your business and position yourself as an expert in the field. 

On Demand Workshop: Harnessing the power of collaborations to grow your brand with Millie Padula, Founder of NUW. 

($250 value)

($50 value)

Brand Strategy Template

You can’t go to the effort of creating a brand strategy for your business and not have anywhere to put it, right!? Turn your brand strategy into a professional brand bible for your business that your refer to religiously and can share with your team, contractors and anyone else that works with your business in order to maintain a consistent and cohesive brand, both on and offline. 

($250 value)

On-Demand Workshop: How to build a high converting website using ShowIt with Website Designer, Emma Troy.

Emma is a creative turned conversion nerd, obsessed with transforming bland websites into magical money-making masterpieces. She has helped hundred of digital entrepreneurs across Australia and overseas DIY their dream websites on ShowIt through easy-to-use templates. And in this workshop? She will teach you how to build your very own high-converting website using ShowIt.

(priceless)

My Little Black Book of Experts

It’s no secret that finding the right experts to outsource tasks to in your business can be tough, which is why I am giving everyone who joins Markerita access to my recommended referral network. Think insurance brokers, lawyers, graphic designers, copywriters, website designers and so much more. A recommended expert in the areas of your business where you need it most.

($250 value)

On Demand Workshop: How to DIY your brand tone of voice and bring it to life through copy + content with Alyce Greer, Founder of Bossy Copy Studio

Alyce is a copywriter, professional notebook scribbler and the Founder of Bossy Copyrighting. 

Learn what a brand voice is, how to develop your own as both a business and personal brand and of course, bring that voice to life through your copy and content to create a brand that stands out and gets people talking about you in all the right ways.

To recap, here is what’s waiting for you inside Markerita:

12-weeks of pre-recorded video lessons [$2000 value].

10 x live group coaching calls via Zoom [$1000 value].

Tech walkthrough sessions of all recommended website, email and content marketing platforms [$500 value].

24/7 access to your peers in our private Markerita Facebook community group [$500 value].

Live Workshop: How to develop your brand tone of voice with Alyce Greer, Founder of Bossy Copywriting [$250 value].

On Demand Workshop: How to develop your brand tone of voice with Alyce Greer, Founder of Bossy Copywriting [$250 value].

On Demand Workshop: How to use the power of collaborations to grow your brand with Millie Padula, Founder of NUW [$250 value].

On-Demand Workshop: How to build a high converting website using ShowIt with Website Designer, Emma Troy [$250 value].

Little Black Book of Experts [Priceless]

Brand Strategy Template [$50 value].

over $5000 value!

$470AUD

6 Monthly Payments

Start for Less

$900 AUD

3 MONTHLY PAYMENTS

Most Popular

$2500 AUD

one time payment

Best Value

Your purchase is protected by a 14-day money back guarantee (see terms)

what my clients are saying:

"Rachel does such an amazing job of explaining the concepts of marketing with real world examples and created a road map to develop my own marketing strategy in a beautifully structured and presented way. I got so much value from Markerita and feel so much more confident with what I need to do to grow my dietetic private practice online. Definitely a worthwhile investment!

Joining Markerita was one of the best business decisions I've ever made

what my clients are saying:

"I found Rachel's lessons to be very informative and gave me the ability to apply what I learned. Rachel created an open and comfortable environment within the course that gave me the freedom to ask questions to further gain clarity around understanding my ideal client and marketing strategy. I am now making progress in my business that I would not have thought possible before taking this course. Thank you Rachel and Markerita!'

I’m now making progress in my business that I would not have thought possible before taking this course

what my clients are saying:

"I joined Markerita as someone who had only ever worked in the public sector but was now starting a business and had no idea where to even start with marketing. Rachel and the Markerita community has been invaluable, and now means I have a clear brand strategy and direction for my business before even launching. I am so much more confident now, and feel like I now have a great plan in place for growing my business - setting me up for years to come!

I now have a great plan in place for growing my business - setting me up for years to come!

what my clients are saying:

"I found Rachel's lessons to be very informative and gave me the ability to apply what I learned. Rachel created an open and comfortable environment within the course that gave me the freedom to ask questions to further gain clarity around understanding my ideal client and marketing strategy. I am now making progress in my business that I would not have thought possible before taking this course. Thank you Rachel and Markerita!'

I recommend Markerita to any allied health professional looking to elevate their business

what my clients are saying:

"I decided to join Markerita after having such a positive experience with Gramtini. I love the simple steps to progress and teach you about all aspects of digital marketing. My favourite part has been being able to ask questions and get feedback from Rachel and the group. Rachel makes it clear she really wants to help you get the most from your business. I haven't finished all the steps in the program yet but I now know where to go and how to get there which has given me the confidence to implement everything I need to grow my business".

I now know where to go and how to get there which has given me the confidence to implement everything I need to grow my business.

Everyone who joins Markerita will not only recieve lifetime access to the course content and bonuses but they’ll also be invited back to participate in all future rounds of the program too.

This means you not only get my support during your initial 12 weeks in the course, but you’ll also get it everytime the course is run again in the future. 

Once you’re a part of the Markerita community, you are part of it for life.

what my clients are saying:

"I've been beyond impressed with the value and support I received from doing the Markerita course with Rachel. She was always there to answer questions, and I was able to refresh my knowledge after the course was completed as many times as I liked. The course gave me clarity to *really* understand my why, and be able to articulate it clearly and consistently".

I've been beyond impressed with the value and support I received

what my clients are saying:

"Having completed both Gramtini and Markerita, I can honestly say that Rach's knowledge in this space is second to none! I have a clear vision on my business and marketing in the online space that I would not have been able to achieve on my own. Would highly recommend her courses to ANY health professional if you're starting out and want to learn all the important things in one place or if you're already an established business owner who want's to really hone in on their online marketing".

I would highly recommend her courses to any health professional

$470AUD

6 Monthly Payments

Start for Less

$900 AUD

3 MONTHLY PAYMENTS

Most Popular

$2500 AUD

one time payment

Best Value

Your purchase is protected by a 14-day money back guarantee (see terms)

You can join Markerita for up to 2-weeks risk free...

Sometimes the only way to really know whether a course is the right fit for you is to jump in there and test it out yourself, which is exactly why Markerita comes with a 2 week money back guarantee.

This means that if you join the course and don't feel like Markerita is giving you the knowledge, support and accountability you need to build a stand out health brand and grow your business through online marketing then all you have to do is email me by March 23rd and I’ll refund you in full.

The only thing you have to do is watch the first two weeks worth of lessons and show me that you have done the homework. That way I’ll keep you accountable to the commitment you make when you join and you’ll keep me honest about whether the course will serve you.

To the ambitious health professional who loves what they do [and is brilliant at it, too] but is struggling to grow a profitable business…

You didn’t spend all those years at uni to help people live healthier, happier lives just to sit in overwhelm, disappointment and uncertainty because you’re unsure how to reach more people and make your business financially viable. 

You deserve to be seen and heard online and attract the clients of your dreams.

You deserve to have an in demand brand that positions you as an expert and gets people talking in all the right ways.

You deserve to have large and loyal client base and growing online audience of social media followers and email subscribers.

And you deserve to feel happy, successful and confident as a business owner.

 
If you’re ready to up-level your brand and grow a profitable business in a way that feels good to you, then I’m here to help you.

Let’s shake up your brand and serve you a big ol’ cocktail of success.

When does Markerita start and end?

When does Markerita start and end?

faqs

Markerita starts on Sunday, March 10th - Friday, May 31st.

With this being said, once you join Markerita you are part of the Markerita community for life. This means that everyone who enrols in Markerita will receive lifetime access to the course content, bonuses and community meaning that you can work through the course in your own time if preferred. 

How much time does it take each week to complete the course?

How much time does it take each week to complete the course?

I understand how busy you are. That is why Markerita has been designed to fit into your busy schedule. All of the weekly lessons are pre-recorded to allow you to ‘do the work’ in your own time and every live group call and guest workshop is recorded and uploaded into the course portal so that you don’t miss out on any of the action due to scheduling conflicts. 

Everyone’s business and marketing needs are unique which makes it difficult to say exactly how much time you’ll need to commit to the course each week. However, on average, students spend around 3-5 hours per week watching the lessons, completing the activities and engaging in group discussion. Naturally, some weeks require more of a time input, while others require less. Everyone who joins the course will receive a 12-week schedule outlining the weekly content drops and approximate completion times so that you can plan your schedule ahead accordingly. 

How much access will I have to you during the course?

How much access will I have to you during the course?

Markerita isn’t a DIY course where you’ll sign up and never hear from me again. This is a course where you receive support from me and your peers every step of the way across a 12-week period. I like to call it DWY [done with you]. We meet most weeks for a 60 minute group call on Zoom and you will also have 24/7 access to me [and your peers] in our private community group on Facebook where you can share your thoughts and seek feedback on your work. This is as close as you will get to receiving one-on-one support without the hefty price tag. A level of support that I am confident you will not find in any other marketing course on the market.

What happens if I can’t attend a live group coaching call?

What happens if I can’t attend a live group coaching call?

Not to worry. All of the group coaching calls will be recorded and uploaded into the course portal for you to watch [or re-watch] at a time that suits you. While the live calls are great for connecting with your peers, if you aren’t able to attend them you won’t be at any disadvantage. If you don’t attend a live group coaching call but would like a questions answered or feedback on your work, then you have two options - post your question or request in our Facebook community group or submit it to me prior to the live call and I’ll respond on the recording for you to watch back in your own time. Cool, huh?

How is Markerita different to other marketing courses?

How is Markerita different to other marketing courses?

Markerita isn’t just another marketing course that’ll show you the “how” only for you to feel like you’re learning another rinse-and-repeat method that doesn’t actually work for your industry. It’s a course that will teach you the exact ingredients you need to build a stand out health brand and grow a profitable business through the power of brand and online marketing. You’ll walk away knowing how to think like a marketer so you can effortlessly grow your business on your terms, in your own way - stirred with your unique twist.

What type of healthcare practitioners will benefit from Markerita?

What type of healthcare practitioners will benefit from Markerita?

All healthcare practitioners will benefit from Markerita! Markerita is a course that has been specifically designed for health professionals by an ex-health professional [that’s me]. From dietitians, to physiotherapists, podiatrists, speech pathologists, naturopaths, nutritionists, dermatologists, midwives, chiropractors, doulas, exercise physiologists, hypnotherapists and everyone in between. This course is suitable for anyone in the industry who identifies as a health practitioner [yes, all western and complementary medicine practitioners are welcome here].

Is the course suitable for brick and mortar businesses?

Is the course suitable for brick and mortar businesses?

Yes - Markerita is suitable for all healthcare businesses that want to build a stand out brand and grow their businesses through online marketing. Whether you have a brick and mortar clinic, or work online, the goal of growing a profitable business is the same. Accordingly, Markerita is suitable for all healthcare businesses, regardless of whether you operate on or offline.

I don’t need a group program, I need one-on-one support

I don’t need a group program, I need one-on-one support

I get it, sometimes you just want one-on-one support. Something that is important for you to know about Markerita, is that it isn’t your typical group program. It has been thoughtfully designed as a DWY [done with you] program where you can receive personalised support from me via 10 group calls on Zoom and our private Facebook community group across the 12-weeks. Plus, there are many advantages of learning in a group environment - accessing the diverse perspectives and insights of your peers, extra accountability, professional networking and cost effectiveness to name a few.

Anyone who joins Markerita can also access my supporting service the ‘Markerita Refill’ which is a 60-minute one-on-one strategy session for Markerita students only. So, if you feel like you need a little extra support and accountability at any stage of the course then you also have the option to book in one of these sessions too.

Markerita looks great, but I just don’t think I have the time right now…

Markerita looks great, but I just don’t think I have the time right now…

I get how time poor you are. That is why Markerita has been designed to both fit into your busy schedule and deliver you results in the fastest manner possible by showing you exactly what you need to do to build a stand out brand and grow your business through online marketing [minus the fluff].

I truly believe that we make time for what is important to us. You are here because you want something to change in your business, and change won’t happen without action. Yes, developing a brand strategy and implementing a digital marketing plan for your business will take an initial time input but once it’s done, you’ll have a solid foundation for growing a profitable business that will save you so much time in the long run. Remember, Markerita is an investment in implementing sustainable systems and processes to streamline your marketing activities so that you can grow your business in the most time efficient manner possible.

If you truly can’t commit to completing Marekrita within 12-weeks then you also have the option to complete the course at your own pace as everyone who joins the course receives lifetime access to the content, bonuses and community.

Can you guarantee a return on investment? 

Can you guarantee a return on investment? 

While I can’t guarantee specific financial outcomes [and you should run far away from anyone who does], I can assure you that Markerita will equip you with the knowledge, tools and strategies needed to build a stand out health brand and grow your business through online marketing. Previous students have seen significant improvements in brand visibility, audience growth, enquiry numbers, client bookings and revenue generation to name a few [you can check out some of these results above]. Your success will ultimately depend on your dedication, unique business and implementation of the strategies learned. However, you can rest assured that you’ll be provided with the resources, support and accountability to help maximise your return on investment.

I think I’ll just join Markerita in the next enrollment intake… 

I think I’ll just join Markerita in the next enrollment intake… 

You are here because you want something to change in your business, and change won’t happen without action. I won’t be running Markerita again until September 2025 - so why wait until next year when you can take action now?

By the time the course wraps up on May 31st, you will have all of the ingredients in place to build a stand out brand and a digital marketing plan that consistently attracts, connects and converts your *dream clients* like a breeze so that you can grow your audience, make more sales and most importantly, make 2024 your most profitable in business yet. 

If you’re ready to stop wishing and start doing, then I’m ready to support you.

I see the benefit of digital marketing, but the tech overwhelms me…

I see the benefit of digital marketing, but the tech overwhelms me…

I get that new technology can feel overwhelming! That is why I provide bonus pre-recorded videos where I walk you through the backend of my recommended website [Showit], email [Flodesk & Kajabi] and content marketing systems [Airtable & Later] so that you can implement your digital marketing strategy with ease. You’ll be able to follow along, step by step, as I show you how to do things like create an email funnel and build a content marketing plan. 

Money is tight at the moment. Do you offer any payment plans?

Money is tight at the moment. Do you offer any payment plans?

I offer a number of payment plans to help you effortlessly pay for your course investment in breezy monthly payments. Simply select your preferred payment plan at checkout and split your course investment up over 3 or 6 months.

Should you require a longer payment plan term, please reach otu to me via email hello@rachelhawkins.co

I don’t live in Australia, can I still do the course?

I don't live in Australia, can I still do the course?

Yes! The framework and strategies taught in Markerita can be used to build a stand out brand and grow your business through online marketing by all health professionals across any country in the world. However, please note that the course is delivered in English with english subtitles on all lessons.

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