Emma Troy is a brand strategist, website designer, Showit design partner and founder of Emma Troy Design based in Queensland, Australia. She helps creatives, coaches and digital entrepreneurs build their brands and launch their websites through both easy-to-use templates and custom designs.
Emma is a creative turned conversion nerd, obsessed with transforming bland websites into magical money-making masterpieces and has helped over 100 entrepreneurs across Australia and overseas (including myself) DIY their dream website and confidently showcase and sell their genius online.
In this episode, Emma shares all of her design and website building expertise, including:
- When it's the right time to invest in a website (14:25)
- Considerations when picking a website platform (15:01)
- The pros and cons of custom and DIY websites (and how to determine which is the right choice for you!) (15:37)
- Where to start with building your own website (27:50)
- Design considerations for service-based businesses (31:19)
- The biggest mistakes that people make when DIY'ing their websites (and how to avoid them!) (24:25)
- Design tips for increasing conversions (35:40)
The thing I love most about Emma’s website templates is the fact that they are both beautifully designed and strategically built to help increase conversion.
If you decide to purchase Emma's Showit Website Template, use the code ‘VIPRACHEL' to get $100 off at checkout PLUS get 10% off your first yearly subscription with Showit!
Has this sparked inspiration in learning how to build an Instagram page? Check out my Instagram marketing course, Gramtini, and learn to leverage the power of Instagram to market your business online.