Blog - Page 2 of 12 - Rachel Hawkins

Morgan Spencer is a PR Strategist, Brand Amplifier, espresso martini lover and Founder of Martini Mondays. Morgan is best known as the go-to hype girl on Instagram and has a true passion for helping experts and brands become extraordinary. By adding her touch of ‘extra’ in everything she does, Morgan weaves her ideas to create […]

How to master your mindset and develop an expert message to stand out as a health professional with PR Strategist Morgan Spencer

Podcast

The 3 things I would do differently if I started my business again

Business

“What would you do differently if you were to start your business all over again today?” This is a question that I am often asked by health professionals within my community. Truth be told, the growth strategies I implemented to build my business 18 months ago aren’t necessarily the same strategies that I would implement […]

The 3 things I would do differently if I started my business again today

What is the difference between free and paid content?

Many health professionals struggle to know just how much free content they should be sharing through their online channels. It’s common to feel concerns around the amount of content that you share for free and worry that it may become more difficult for your audience to purchase your paid offerings in the future.  Here, I […]

What is the difference between free and paid content?

Marketing

Podcast

Jarrah Brailey is a Digital Strategist, Creative Director of SBJ Studios and your go-to girl on how to get started with Meta (formerly Facebook) ads. Over the past four years, Jarrah has built a successful social media marketing agency where she and her team have worked with hundreds of brands to help them achieve amazing […]

How to get started with Meta ads with Jarrah Brailey, Digital Strategist & Creative Director of SBJ Studios

The biggest marketing mistakes health professionals make online and how to fix them

If you are a health professional marketing your business online then chances are that you have made one of these mistakes (don’t worry, I have too)! Below I have highlighted the six biggest marketing mistakes that I see health professionals commonly make when promoting their businesses online, along with some insight into how to fix […]

The biggest marketing mistakes health professionals make online & how to fix them

Marketing

How to uncover your unique twist & stan out as an expert in your industry

Business

In order to stand out as an expert brand in your industry, you must first uncover your unique twist (selling point).  Your unique twist (selling point) highlights how you are different from your competitors and can help you to stand out as that irrisitable choice in the mind of your ideal customer. In this article, […]

How to uncover your unique twist & stand out as an expert in your industry

Hey, I'm Rachel!

From Instagram marketing, through to podcasting and email marketing, I’ll expertly teach you how to market your business online without the overwhelm, so that you can grow your audience and turn your dreams into a profitable reality.  

Dietitian turned online marketing strategist and margarita enthusiast, helping health professionals reach more people, have more impact and achieve game-changing results in their businesses.

Inside this free ebook you'll find seven proven strategies for sky-rocketing your engagement on Instagram fast!